Authenticity. The word has great “mouth feel”. Like a grape that rolls across the tongue with a smoothness until you bite down and experience a fluid burst of tang and sweet. I think when I first noticed the word “authentic” was as a kid in connection with names of...
Attention! For ourselves and our audiences, attention is a finite resource. To demand that someone “pay attention” is exactly that, a transaction. Something must be sacrificed in order to obtain something else. With infinite demands for our attention, how do we...
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